Having many trucks on the road GAIN Animal Nutrition seized the opportunity to promote the company all across the country by having us design graphics for these trucks. Instant visual impact was key with these truck graphics. Large scale, eye-catching photography was used in the design for the sides of the trucks which instantly highlights the type of business being advertised. A large section of design space was given to the GAIN logo which adds to the overall impactful effect.
We designed custom icons to depict each of the different animals that GAIN supply feeds for. These illustrations mean that text can be kept to a minimum. The initial design was adapted to approximately 10 different sized trailers so that the proportions and impact of the design is maintained. There are many different elements that need to be taken into consideration so that the truck design is not covered over by straps or portholes, we work closely with the trailer fabricators so that we are aware of all of these exact positions so that we can adjust the design accordingly. In addition to altering the size of the graphics, GAIN also updated their logo after printing several of the trailer graphics. The updated logo has been applied to the newer trailers and will be used on any future designs.
The feedback from the trailer graphics has been extremely positive with many members of the public commenting on them. Trailer graphics are a very effective way to advertise your company. Contact Anne on 059-9133633 or email firstname.lastname@example.org if you would like to discuss the possibility of having custom trailer graphics for your own company.