The Department of Social Protection required AKGraphics to take a text heavy statistical report and a year’s worth of figures and information, and both organise and illustrate them into an easy-to-read solution for their 2014 Annual Report. The Department requested an illustrated infographic that portrayed a logical story, which loosely represented the circle of life, moving from young to old.
Also requested for online use were simply illustrated, user-friendly infographics that contained text and minimal icons of fifteen individual statistics and data about the Department of Social Protection.
From phone calls and an informative meeting with the client, a friendly natural community scene was decided on for the large A3 infographic illustration. Bright eye catching colours, uncomplicated simple illustrations and a clear movement through the artwork showed an outdoor scene that made technical and formal statistics effortless to read and understand.
The individually designed statistics used big, bold, vibrant text and simple icons ranging in size and composition that are eye-catching and stand out on screen.
Click here to view the annual report and ‘2014 in review’ infographic on The Department of Social Protection’s website.