Oglesby & Butler produce both Bluepoint and Snap-on gas powered tools, which are global leaders in the gas-powered tools trade. For a number of important national and international trade shows they needed a small promotional brochure that could be distributed to potential new clients.
The solution designed by AKGraphics was an A5 size brochure with a concertina fold. This allowed AKGraphics to dedicate a page to each tool and its features. Each page showed an image of the tool and listed its unique selling points, under the branding of either Snap-on or Bluepoint. These brochures were informative while still small enough for a potential client to carry during a trade show.