AKGraphics had the pleasure of working with McLoughlin Architecture, Naas, Co. Kildare, in creating a new corporate identity. The new logo design for the Kildare based company captures the clean lines and modern feel that McLoughlin Architecture wanted to portray. An important part of professional logo design is selecting a colour palette appropriate to the brand tone.
McLoughlin Architecture faced the difficulty of having their offices on the first and second floors of a shared commercial building. This meant that clients sometimes had difficulty locating them. As the building holds a number of different business it was important that McLoughlin Architecture branding and signage was clearly visible from the carpark. Way finding signage was particularly important in this design project, to read more about McLoughlin Architecture’s signage design click here or you can click here for more examples of our signage design.
As part of AKGraphics’ work on the new branding for McLoughlin Architecture we designed a full suite of stationery for them. This included business card design, compliments slip design and letterhead design. In keeping with the new brand styling the stationery items featured crisp clean lines with lots of white space which resulted in a professional looking suite of corporate stationery. Click here to read more about McLoughlin Architecture’s Stationary. To see other examples of our stationary design click here.
McLoughlin Architecture’s new website design is clean, fresh and allows the beauty of the architectural projects to shine through. By designing a website that easy to navigate and uncluttered it encourages users to explore the site and browse through the varied examples of McLoughlin Architecture’s portfolio. Click here to read more about the McLoughlin Architecture website design. Alternatively you can view the live website here.
On average, a company will change their logo once every seven to ten years. This often involves restyling logos, changing colours, visual language and the photographic style. A company might want to rebrand because of a number of factors including:
- A change of business strategy.
- To keep up with design trends when a logo looks outdated.
- To project a new image to customers.
- To reposition themselves in the marketplace.
- To refocus their brand strategy.
- To relaunch their company.
- To revitalise the brand personality.
- To reconnect with their target market.
- To make their promotional material, both online and print more consistent.
If you need a logo design or feel your company is in need of a fresh rebrand contact Anne on +353 59 9133633 or email firstname.lastname@example.org